Cigarette card. Coaches series.

New Zealand
See full details

Object detail

Cigarette card. The card has a picture of a yellow coach with red writing, roof seats and yellow wheels on one side, and text on the reverse. ('BUS COACH, CHRISTCHURCH, 1868'') The card was one of a series of 50 on coaching issued by tobacco company WD & HO Wills of Bristol England for its New Zealand subsiduary. This series of cards all dealt with coaches and coaching history including the operations of Cobb & Co. Cigarette cards were intended to be collected, thereby promoting the consumption of the producer's brand of cigarettes.
CH classification DOCUMENTS Cards cigarette card
Production place
L65mm X W35mm
Media/Materials description
Coach picture on front with caption. <'BUS COACH, CHRISTCHURCH, 1868>

Reverse side text. <COACHES AND COACHING DAYS/ A SERIES OF 50/ 22/ Bus Coach, Christchurch, 1868/ This conveyance, built to carry 30 passengers, was hung on leather braces and ran between Kaiapoi and Christchurch in the '60's, the proprietor being Mr. William Samson. As will be seen, it was purely a suburban coach, with little room for luggage but plenty for passengers. It ceased running when the railway was opened to Kaiapoi early in the '70's. Afterwards it plied between Christchurch and Papanui railway station. /W.D. & H.O. WILLS/ Bristol & London>
History and use
Cigarette cards were collectable promtional material items for tobacco companies. The topics on the cards were of general interest such as sports people or events in history. This card is from a series of 50 dealing with coaches and coaching history, including Cobb & Co, intended for the New Zealand market. Cobb & Co operated coaches in New Zealand as well as Australia.
Associated person
Registration number


My shortlist


Explore other objects by colour