Poster - 'Sink or Swim'

Production date
2020
Country
Australia
State/Province
Victoria
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Object detail

Description
A poster featuring a painting of a young woman floating on her back in a body of water while a bushfire rages on the shoreline. In bold letters above the image are the words /SINK/OR SWIM?/. Below the image is a QR code and the words /We need climate action now./The future is in our hands./@fintanmagee for #BushfireBrandalism/. The poster is part of a collection of 41 high-resolution digitally-printed posters featuring the work of artists protesting about the need for action on climate change during the 2019-2020 Australian bushfire emergency.
Classification
DOCUMENTS Posters
DOCUMENTS Posters protest
Maker
Production date
2020
Measurements
1800mm x 1200mm (6 sheet)
Media/Materials description
Paper
Signature/Marks
/SINK/OR SWIM?/
/We need climate action now./The future is in our hands./@fintanmagee for #BushfireBrandalism/
History and use
This collection of high-resolution digitally printed posters were created for an unsanctioned art campaign under the banner ‘Bushfire Brandalism’ in response to the 2019-2020 Australian bushfire emergency. In February 2020, a collective of 41 Australian artists replaced 78 public advertising posters across Brisbane, Sydney and Melbourne with satirical posters highlighting the destructive effects of the fossil fuel industry and the need for government action on climate change.

The 2019-2020 bushfire season had a catastrophic effect on the residents, infrastructure, and unique ecosystems of Queensland, with more than 7 million hectares burnt across the state. This collection of 41 posters documents community reactions to a significant event in Queensland’s history and contributes to a contemporary and ongoing narrative about climate change and activism in Australia.

This poster was created by Fintan Magee, a Sydney-based artist specialising in large-scale murals. Magee’s work is driven by his recognition of the power of murals to communicate political and social issues.
Associated person
Registration number
H50137

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