Postcard of Cairns and District

Production date
Circa 1940s
Country
Australia
State/Province
Queensland
See full details

Object Detail


Description
Postcard in folder format with 8 colour fold out images inside.
In red ink on the front left-hand side is an image of a waterfall with the caption 'Views in Colour'. On the right hand side are lines for postage details. Beneath is written 'Beauty Spots \ CAIRNS & DISTRICT'.
The postcard opens like an envelope, and features a red ink fringed slot for inserting envelope fold.
The colour images are on a piece of lower GSM paper that folds out from the inside of the card to the right.
Views are titled as: Railway Street, Kuranda-Cairns Railway; Redlynch, showing Barron River; View form Tableland Range Road; Post Office, Cairns; Stoney Creek Falls, Kuranda-Cairns Railway; Sugar Cane, Mulgrave Valley; Malanda Falls; Lake Street from Boland's
Classification
CH classification DOCUMENTS Postcards
Measurements
L140 x W116 (folded)
L458 x W300 (unfolded)
Media/Materials description
Paper
Signature/Marks
VIEWS \ IN \ COLOUR \ Beauty Spots \ CAIRNS & DISTRICT
Produced by Murray Views, Gympie, Q.
Railway Street, Kuranda-Cairns Railway \ Redlynch, showing Barron River \ View from Tableland Range Road Post Office Cairns \ Stoney Creek Falls \ Kuranda-Cairns Railway \ Sugar Cane, Mulgrave Valley \ Malanda Falls \ Lake Street from Boland's
History and use
This fold out postcard, produced by Murray Views, Gympie, features 8 scenic coloured photographic prints of Cairns and surrounding tourist areas. Fold out postcards like these allowed consumers to send many images of their holiday destination or hometown in the one small package.

Fred Murray opened Murray Studios in Gympie in 1906. The postcard and souvenir production side of the business initially covered Gympie and surrounding regions, but Murray expanded the business to include North Queensland, NSW and even Adelaide. It was opened under a separate name, Murray Views, in 1929. In 1945 the business was taken over by Murray’s nephews who began postcard folder production.

The images in this particular example were produced from black and white negatives, and would have been hand-coloured or printed using colour lithographic techniques. This gives these images their bright, slightly flattened colour effect.

Uploaded to the Web 27 May 2011.
Associated person
Registration number
H1622

Country

State/Province

Colours

Share